Kids Branch
Warmer, friendlier, and still unmistakably Aster Tales.
Kids is a separate landing page for storybooks, coloring, and child-friendly discovery. The main storefront still carries the full catalog and the same pricing.
Read, color, imagine
A sibling route for younger readers.
The palette stays inside the approved brand world, but the tempo becomes lighter and easier for families to browse.
Live now
0
products appearing inside the Kids branch.
Route hierarchy
Main store first, Kids second. This page narrows the mood, not the storefront identity.
Warmer mood
Softer copy, brighter surfaces, and easier entry points for children without turning the entire site into a kids store.
How it works
A curated route fed by the existing catalog.
01. Taxonomy first
If a category clearly signals kids, this branch uses that as the primary source of truth.
02. Keyword fallback
Product language like story, coloring, activity, or kids keeps the branch useful even before taxonomy is perfect.
03. Pricing stays untouched
Products, prices, and purchase flow remain exactly the same as the main storefront.
Kids categories
0 category signals are currently feeding this route.
Navigation check
This branch is reachable from the global header, footer, main homepage, and full catalog page, so its hierarchy stays clear.
Kids Catalog
Child-oriented products, kept inside the same storefront.
This view stays selective. For everything else, the full catalog remains the broader entry point.